Hey, I’m Adam. This is my story.
These days, you'll mostly find me behind a camera, but where my story started was actually in front of the lens.
Chasing cyclones and dodging crocodiles in Far North Queensland was my first full-time gig in the media.
Fresh out of journalism school at QUT, my goal was to be the next Karl Stefanovic, go national and make an impact. I “made it” within a couple of years, working for 7 News, 9 News and Today Tonight.
It was fast-paced and exciting. One day I could be crossing live to Sunrise or the Today Show, the next I’d be flying to some far flung location. But then I quit…
I wanted to work in London. Digital media was emerging and I needed to be part of it.
I landed an incredible gig as a Broadcast Producer for TNR at the Press Association. I was working with celebrities and producing content for the likes of Virgin, AirBnB and Carlsberg. My pinch yourself moment was filming with the BBC as they launched the new Top Gear.
This experience opened my eyes to the potential for journalistic storytelling for brands. It’s also where I developed my skills behind the camera.
London holds a special place in my heart, but the pull of ice cold prawns on a hot Christmas Day and being close to family was too much. My wife and I moved back to Australia and chose to base ourselves here on the Sunshine Coast.
The transition from the big smoke to the beach was tough. And finding my place within an industry that seemed like it was on life support was even tougher.
But where there’s change, there’s opportunity.
Traditional media is shrinking and digital media is exploding, opening up new channels for stories to be told. This is where I’m making an impact.
It’s storytelling, based on journalistic principles. I help leaders within corporations, Governments and non-profits communicate with confidence and clarity through training and strategic video content. I love what I do because I’m breaking down communication barriers and unlocking potential.
The best part is I can do this from the Sunshine Coast - where I’ve got skin in the game. By helping businesses grow, the economy grows, creating more opportunities not just for my business, but the next generation, including my two beautiful daughters.
